Morgan joined blast! PR in 2004, and has spent the ensuing years learning the ins and outs of the online advertising world. As director, strategic communications, Morgan is the subject matter expert, responsible for analyzing clients' unique market opportunity and translating it into written and verbal content. She is in charge of creating strategic PR plans and message platforms, as well as bylined articles, press releases and additional communications materials. She applies a journalistic eye and a "no BS" approach to PR initiatives and messaging to ensure blast! PR clients are represented in the most straightforward manner possible. The AP Stylebook is her Bible, she will yell at you for using 20 words when 10 will do and no superfluous comma survives the wrath of her red pen. Morgan is based in Chicago where she braves the brutal winters underneath her leopard print Snuggie.